Producthero joins forces with Channable
A new chapter for retail advertisers and agencies: with the same Producthero you trust.
We’re excited to announce that Producthero is joining Channable, a powerful step forward to help retail advertisers get even better results. This collaboration opens up new possibilities for the future, while keeping everything you know and love about Producthero the same for the time being.
Who is Channable?
Channable is a fast-growing global company with a team of over 280 professionals. As a leading multichannel platform for eCommerce, Channable enables businesses to manage product data for online channels, including feed management, marketplaces, advertising optimization, creatives, and insights & analytics.
Why this merger?
At Producthero, our mission has always been to empower merchants, agencies, and partners to gain a competitive advantage in retail advertising. While Google’s shopping ads play a crucial role for advertisers, we do see that the market and PPC specialists are shifting to a multichannel approach. By joining forces with Channable, we combine our strengths to:
- Accelerate product innovation: to combine our product offerings in the future.
- Deepen platform capabilities accross channels
- Offer even better support for growth across more markets
Together, we will be able to build more value at a faster speed without disrupting the way you currently work with us.
What does this mean for you?
In short: business as usual for Producthero or Channable customers. This merger is focused on long-term value creation, in the short-term we will sustain our quality without disruption. Whether you’re a merchant or agency, nothing about how you work with Producthero changes for the time being:
✅ Your current subscriptions and pricing stay in place
✅ Your CSS setup and campaigns don’t require changes
✅ Your access to the Producthero or Channable platforms is unchanged
✅ Your Customer Success, Support and Partner contacts remain the same
Can I still activate new customers on Producthero?
Definitely. The reason that Channable wanted Producthero to join is for both our expertise in our Google CSS partnership and the easy-to-use tools to help advertisers be more competitive on Google.
💬 Frequently Asked Questions
Is Producthero becoming part of Channable?
Yes. Producthero is now part of Channable. Both companies will remain focused on their unique platforms and services, with collaboration in the background to strengthen product offerings over time. We will share knowledge between teams to offer even better services.
Will my pricing or contract change?
Your existing CSS contracts and pricing agreements remain in place at this moment. Any future changes will be communicated in advance, however, no changes in our CSS pricing are planned at this time.
Will the Producthero team still support me?
Yes, nothing changes regarding the support we provide you. The current teams at Channable or Producthero remain committed and dedicated to your success.
Do I need to migrate to my CSS campaigns?
No. There are no migrations required. You can continue using Producthero CSS or Channable CSS as you do today. Any product updates will be communicated to you with enough time in advance, but there are no concrete plans about changes in our platforms at this time.
What happens to my data?
Your data remains secure and stored under the same conditions as before. We continue to follow strict data privacy and GDPR-compliant practices.
Will this impact my CSS (Comparison Shopping Service) setup?
No. Your CSS setup and campaign setup remain fully intact and unaffected.
Will there be new features or integrations?
Yes, that’s the exciting part! In the future, you’ll benefit from new innovations made possible through our collaboration with Channable. But only when they’re ready and valuable to you.
What will be the effect on the partner agreement and program for agencies?
The agency partner agreements and programs work independently. Any future changes to the program or agreement will be communicated in advance.
A future we’re building
We’re grateful for the trust you’ve placed in Producthero over the years. This next step allows us to dream bigger, build faster, and bring even more value to you.
Got more questions? Reach out to your usual Producthero contact or email us at [email protected].