CASE STUDY: How Bebomed achieved a 150% ROAS increase with Title Optimizer + Producthero CSS
By switching to Producthero CSS and using Title Optimizer, Bebomed achieved a 150% increase in ROAS, a 70% boost in revenue, and significantly more impressions, proving the power of Shopping ad optimisation.
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Price drop, sale price annotations & Promotions in Google Shopping ads
Boost your Google Shopping ads by highlighting deals with price drop badges, sale price annotations, and merchant promotions. Find out how to qualify and get these features to show in your ads to drive more clicks and sales.
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How to sell plants and flowers online – best practices
As gardening season begins, plant and flower retailers have a chance to reach more customers by aligning their E-Commerce strategy with seasonal demand. This guide covers best practices for selling plants and flowers through Shopping ads,including how to manage seasonality, optimize product listings, and adjust ad strategies for better performance.
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Specialist in The Spotlight: Louis Kahl
This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals.
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A guide to Review Stars in Google Shopping
Boost your online sales with Google Shopping reviews. Learn the differences between seller and product ratings, how review data is aggregated and how to get reviews to show in Google Shopping.
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Specialist in The Spotlight: Anu Adegbola
This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals.
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The Labelizer Ultimate Guide: Boosting Your Campaign Performance
Discover how Producthero Labelizer segments products into Heroes, Villains, Sidekicks, and Zombies to optimize ad spend, boost revenue, and improve campaign efficiency.
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CASE STUDY: How Eijerkamp prepared ‘Hero’ products for Peak Season using Products AI
Discover how Eijerkamp boosted Shopping ad performance during peak season with Products AI. Learn how targeted optimization led to a 35.6% increase in impressions and 28.5% more clicks in just one month.
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Specialist in The Spotlight: Ruben Runneboom
This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals.
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Google Merchant Center account types and switching to a CSS Partner
Google Merchant Center (GMC) helps businesses showcase their products on Google’s shopping platforms. By uploading your product feed, your items can appear in Google Search, Shopping ads, and more. To cater to different business needs, GMC offers three types of account setups: Standalone Accounts, Multi-Client Accounts (MCA), and Multi-Client Sub-accounts. This article explains the differences between these account...
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