How external factors influence your Google Shopping Campaigns and what you can do about it
Inflation, weather, and supply chain issues can all impact your Shopping ads. Learn how to read market signals and adapt your campaigns using data-driven tools and smart bidding strategies.
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How to sell plants and flowers online – best practices
As gardening season begins, plant and flower retailers have a chance to reach more customers by aligning their E-Commerce strategy with seasonal demand. This guide covers best practices for selling plants and flowers through Shopping ads,including how to manage seasonality, optimize product listings, and adjust ad strategies for better performance.
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Specialist in The Spotlight: Louis Kahl
This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals.
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How Performance Max Display placements are hurting your performance (and your brand)
Running Google Ads with Performance Max (PMax)? Your ads may be appearing on low-quality, irrelevant, or harmful sites, wasting your budget and damaging your brand, all while giving you little control over where they show up. This article dives into these risks and explains how Producthero’s tools can help you regain control, optimize performance, and protect your brand.
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A guide to Review Stars in Google Shopping
Boost your online sales with Google Shopping reviews. Learn the differences between seller and product ratings, how review data is aggregated and how to get reviews to show in Google Shopping.
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CASE STUDY: A/B Test – Products AI proves its power with a 66% increase in clicks and a +14% CTR
Discover how Aaiko’s A/B test with Producthero’s Products AI resulted in a 66% increase in clicks and 14% higher CTR. Find out the test results and upcoming optimization strategies.
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Specialist in The Spotlight: Anu Adegbola
This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals.
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The Labelizer Ultimate Guide: Boosting Your Campaign Performance
Discover how Producthero Labelizer segments products into Heroes, Villains, Sidekicks, and Zombies to optimize ad spend, boost revenue, and improve campaign efficiency.
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CASE STUDY: How Eijerkamp prepared ‘Hero’ products for Peak Season using Products AI
Discover how Eijerkamp boosted Shopping ad performance during peak season with Products AI. Learn how targeted optimization led to a 35.6% increase in impressions and 28.5% more clicks in just one month.
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Specialist in The Spotlight: Ruben Runneboom
This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals.
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