A SHOPPING ADS BLOG WITH SUPERPOWERS

Producthero writes about Google Shopping Ads strategies, best practices, and optimization. As a Premium Google CSS partner we also write about everything you need to know about advertising via a Google CSS partner.

December 17, 2024 | Mireia Álvarez
Last updated on January 14, 2025

Coming Soon: Producthero Insights – Get additional control over your campaigns

December 17, 2024 | Mireia Álvarez
Last updated on January 14, 2025

Take control of your pMax and Shopping campaigns with the new Producthero Insights Panel. Designed to streamline data and boost performance, the panel provides actionable insights, including detailed pMax channel distribution data, helping advertisers optimize budgets, identify opportunities, and drive better results.

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December 16, 2024 | Zosia Szafranska

Specialist in The Spotlight: Ruben Runneboom

December 16, 2024 | Zosia Szafranska

This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals. 

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November 29, 2024 | Sara Ungaro
Last updated on December 09, 2024

Google Merchant Center account types and switching to a CSS Partner

November 29, 2024 | Sara Ungaro
Last updated on December 09, 2024

Google Merchant Center (GMC) helps businesses showcase their products on Google’s shopping platforms. By uploading your product feed, your items can appear in Google Search, Shopping ads, and more. To cater to different business needs, GMC offers three types of account setups: Standalone Accounts, Multi-Client Accounts (MCA), and Multi-Client Sub-accounts. This article explains the differences between these account...

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November 6, 2024 | Mireia Álvarez
Last updated on November 13, 2024

CASE: Driving +21.3% Clicks for Bruna’s Shopping Ads with AI-Powered Product Feed Optimization

November 6, 2024 | Mireia Álvarez
Last updated on November 13, 2024

Learn how NeoSEM used Producthero’s AI-driven tool to elevate Bruna's Shopping Ads, achieving a +21.3% click increase in just one month. This case study highlights the power of streamlined product feed enhancements for boosting ad visibility and engagement.

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