A SHOPPING ADS BLOG WITH SUPERPOWERS

Producthero writes about Google Shopping Ads strategies, best practices, and optimization. As a Premium Google CSS partner we also write about everything you need to know about advertising via a Google CSS partner.

May 13, 2025 | Zosia Szafranska
Last updated on August 20, 2025

Producthero joins forces with Channable

May 13, 2025 | Zosia Szafranska
Last updated on August 20, 2025

We’re excited to announce that Producthero is joining Channable, a powerful step forward to help retail advertisers get even better results. This collaboration opens up new possibilities for the future while keeping everything you know and love about Producthero the same.

Read more
April 23, 2025 | Jael Loos
Last updated on August 20, 2025

The ultimate guide to the Google Shopping auction

April 23, 2025 | Jael Loos
Last updated on August 20, 2025

In this guide, we’ll break down how the Google Shopping auction works and share some practical tips for improving your product visibility, increasing your chances of being seen, and ultimately driving more sales.

Read more
April 11, 2025 | Sara Ungaro
Last updated on August 20, 2025

Price drop, sale price annotations & Promotions in Google Shopping ads

April 11, 2025 | Sara Ungaro
Last updated on August 20, 2025

Boost your Google Shopping ads by highlighting deals with price drop badges, sale price annotations, and merchant promotions. Find out how to qualify and get these features to show in your ads to drive more clicks and sales.

Read more
March 26, 2025 | Sara Ungaro
Last updated on August 20, 2025

How to sell plants and flowers online – best practices

March 26, 2025 | Sara Ungaro
Last updated on August 20, 2025

As gardening season begins, plant and flower retailers have a chance to reach more customers by aligning their E-Commerce strategy with seasonal demand. This guide covers best practices for selling plants and flowers through Shopping ads,including how to manage seasonality, optimize product listings, and adjust ad strategies for better performance.

Read more
March 25, 2025 | Zosia Szafranska
Last updated on August 20, 2025

Specialist in The Spotlight: Louis Kahl

March 25, 2025 | Zosia Szafranska
Last updated on August 20, 2025

This series is all about sharing knowledge and experiences exchange in the PPC field, offering valuable insights that can inspire both newcomers and experienced professionals. 

Read more
March 12, 2025 | Jael Loos
Last updated on August 20, 2025

How Performance Max Display placements are hurting your performance (and your brand)

March 12, 2025 | Jael Loos
Last updated on August 20, 2025

Running Google Ads with Performance Max (PMax)? Your ads may be appearing on low-quality, irrelevant, or harmful sites, wasting your budget and damaging your brand, all while giving you little control over where they show up. This article dives into these risks and explains how Producthero’s tools can help you regain control, optimize performance, and protect your brand.

Read more
February 24, 2025 | Sara Ungaro
Last updated on August 20, 2025

A guide to Review Stars in Google Shopping

February 24, 2025 | Sara Ungaro
Last updated on August 20, 2025

Boost your online sales with Google Shopping reviews. Learn the differences between seller and product ratings, how review data is aggregated and how to get reviews to show in Google Shopping.

Read more