Case Study: How Ivatherm’s Shopping Campaigns Performance in Romania significantly improved after starting using Producthero PRO
After switching from Google CSS to Producthero CSS and implementing Producthero PRO (Labelizer Strategy), Web Ventures agency achieved significant performance enhancements for their client Ivatherm within the first three months.
Read moreCase Study: How Habitium increased the visibility of their Shopping ads in Spain by switching to Producthero CSS
Learn how Habitium increased their Shopping ads visibility in Spain by 25% after switching to Producthero CSS. Discover how they lowered CPC, and increased clicks, and impressions.
Read moreLaunching the new Producthero Platform
With 30 billion ad impressions in 2023, Producthero has insights into over 20,000 Shopping ad campaigns in Google and is the largest European Google CSS partner. Based on the data from 12,000 advertisers our Shopping ad experts designed frameworks and a PPC platform to help retailers and digital agencies boost their campaigns. One platform, three powers to...
Read moreHow Producthero makes a big difference
Discover the advantages of Producthero for advertisers and agencies. From being the top Google CSS platform in Europe to offering unrivaled customer support, enhanced control over Shopping Ads, and unmatched financial benefits.
Read morePRODUCTHERO ACADEMY: A LEARNING PLATFORM AVAILABLE TO ALL
Producthero Academy is now available: a dynamic learning platform designed to improve your skill set, drive better results, and get improved returns for both your clients and your own campaigns.
Read moreThe Power of AI in Google Shopping: Smart Strategies and Tools for E-commerce Growth
How can you use Artificial Intelligence (AI) as a performance marketer in e-commerce? In this article, we will focus on how e-commerce businesses can benefit from using AI solutions and, specifically, how those e-commerce businesses that use Google Ads to promote their products can improve the efficiency and effectiveness of their Shopping Ads strategy by using Artificial Intelligence tools.
Read moreCase study: How Fuelyourbody increased its conversions by 225% using Producthero CSS for product segmentation.
“Switching our campaigns to Performance Max enabled us to better use audiences. Additionally, by using Producthero we got even more insights in performance max and we were able to boost the conversions and achieve a better return on ad spend (ROAS).”
Read moreCASE: Analysis of Vestiaire Collective’s shopping campaign performance in Germany: comparing Google CSS and Producthero CSS test results
"After five weeks of running the campaigns, we noted a substantial 17% decrease in CPC for the campaign utilizing Producthero CSS compared to the Google CSS campaign."
Read moreNew in Google: Shopping Ads for CSS partners – Everything you need to know
A big change in Google’s Shopping Ads auction: CSSs are now able to drive traffic to their own Product Detail Pages (PDPs) via Shopping Ads. So from now on CSSs will participate and compete in the ad auction like any other merchant. All this in order for Google to be compliant with Article 6(5) of the European...
Read moreCASE: hobbyshop-online.nl uses automatic product segmentation for Performance Max
hobbyshop-online.nl increased their shopping ad results using Producthero as their Google CSS partner. Additionally, they implemented Producthero’s Labelizer Strategy to segment products based on their performance. This allowed them to set the right budget for each campaign group in Performance Max.
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