PMax Campaigns Best Practices to Gain Back Control – The Ultimate Guide
In this article, we share six best practices for pMax to help you gain more control and detailed insights into the Performance Max 'black box'. Additionally, we feature the opinions of three well-known PPC experts.
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Case Study: How Habitium increased the visibility of their Shopping ads in Spain by switching to Producthero CSS
Learn how Habitium increased their Shopping ads visibility in Spain by 25% after switching to Producthero CSS. Discover how they lowered CPC, and increased clicks, and impressions.
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How Producthero makes a big difference
Discover the advantages of Producthero for advertisers and agencies. From being the top Google CSS platform in Europe to offering unrivaled customer support, enhanced control over Shopping Ads, and unmatched financial benefits.
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PRODUCTHERO ACADEMY: A LEARNING PLATFORM AVAILABLE TO ALL
Producthero Academy is now available: a dynamic learning platform designed to improve your skill set, drive better results, and get improved returns for both your clients and your own campaigns.
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The Power of AI in Google Shopping: Smart Strategies and Tools for E-commerce Growth
How can you use Artificial Intelligence (AI) as a performance marketer in e-commerce? In this article, we will focus on how e-commerce businesses can benefit from using AI solutions and, specifically, how those e-commerce businesses that use Google Ads to promote their products can improve the efficiency and effectiveness of their Shopping Ads strategy by using Artificial Intelligence tools.
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Case study: How Fuelyourbody increased its conversions by 225% using Producthero CSS for product segmentation.
“Switching our campaigns to Performance Max enabled us to better use audiences. Additionally, by using Producthero we got even more insights in performance max and we were able to boost the conversions and achieve a better return on ad spend (ROAS).”
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Optimize your Labelizer Strategy – What to do after setting up your Product segmentation labels?
What are the next steps after segmenting your products? With the Producthero Labelizer Strategy, you can segment your products based on performance. This enables you to set the right budget for your different products since they all behave differently. But what should you do next to optimize your Shopping Ad campaigns if they have been running for...
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How to become a Google CSS partner?
Do you want to know how to become a Google CSS partner? As an online marketing agency, you may have wondered why it is profitable to use a Google Comparison Shopping Service (CSS) for your clients or even how you can become a CSS provider yourself. In this article, you will learn what the Comparison Shopping Services...
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Producthero Labelizer Strategy: forcing Google and Performance Max to be more efficient
Producthero’s Labelizer Strategy helps merchants regain control in Google's Performance Max campaigns, improving efficiency and performance by up to 30%.
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How do I see the effect of the CSS partner discount in my Google Ads account?
Discover how the 20% discount in CPC after switching to Producthero CSS transforms manual and automated bidding, influencing campaign volume, average CPC, and profitability. Explore real examples and understand why the effects vary for each advertiser.
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