How external factors influence your Google Shopping Campaigns and what you can do about it
Inflation, weather, and supply chain issues can all impact your Shopping ads. Learn how to read market signals and adapt your campaigns using data-driven tools and smart bidding strategies.
Read moreCASE STUDY: How Bebomed achieved a 150% ROAS increase with Title Optimizer + Producthero CSS
By switching to Producthero CSS and using Title Optimizer, Bebomed achieved a 150% increase in ROAS, a 70% boost in revenue, and significantly more impressions, proving the power of Shopping ad optimisation.
Read moreThe Labelizer Ultimate Guide: Boosting Your Campaign Performance
Discover how Producthero Labelizer segments products into Heroes, Villains, Sidekicks, and Zombies to optimize ad spend, boost revenue, and improve campaign efficiency.
Read moreCASE STUDY: How Cotonshoppen boosted performance using Producthero’s AI-Driven optimizations
Discover how Cotonshoppen boosted website performance with Producthero’s Products AI. This case study showcases how using Producthero’s AI-driven optimizations increased impressions by 10.7%, clicks by 14.6%, and CTR by 4.4%—all without raising the ad budget.
Read moreCase Study: How Habitium increased the visibility of their Shopping ads in Spain by switching to Producthero CSS
Learn how Habitium increased their Shopping ads visibility in Spain by 25% after switching to Producthero CSS. Discover how they lowered CPC, and increased clicks, and impressions.
Read moreCase study: How Fuelyourbody increased its conversions by 225% using Producthero CSS for product segmentation.
“Switching our campaigns to Performance Max enabled us to better use audiences. Additionally, by using Producthero we got even more insights in performance max and we were able to boost the conversions and achieve a better return on ad spend (ROAS).”
Read moreCASE: Analysis of Vestiaire Collective’s shopping campaign performance in Germany: comparing Google CSS and Producthero CSS test results
"After five weeks of running the campaigns, we noted a substantial 17% decrease in CPC for the campaign utilizing Producthero CSS compared to the Google CSS campaign."
Read moreCASE: How Decathlon Germany effectively reaches its audience and generates higher revenue by leveraging Producthero’s CSS
Decathlon Germany keeps growing fast, with a 28% increase in sales in 2022. They have been working with Producthero since June 2022 to enhance the efficiency and effectiveness of its digital marketing and Search Engine Advertising (SEA) strategies.
Read moreMeasuring the effect of a Google CSS partner by doing an A/B test
We decided to dive into the Google CSS partner effect to test if it still performs better than Google Shopping, which is Google’s own CSS that is activated by default. In this article, we explain what Google CSS is and how you can measure the effectiveness of joining a CSS partner. What is a Google CSS partner?...
Read moreCASE: Rituals gained control on their Performance Max campaigns
"By using Producthero as a CSS and their additional tools we gained more control on our SSC and Performance Max campaigns. This helped us to significantly increase our volume and visibility on the Google search engine."
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