shopping ads

August 2, 2023 | Mireia Álvarez
Last updated on September 27, 2023

Bulk-optimize titles for your product feed

August 2, 2023 | Mireia Álvarez
Last updated on September 27, 2023

Titles are one of the attributes that Google requires for all your products when submitting your product data to your Merchant Center account. This article explains in which situations it is advisable to make changes in bulk and how to use Producthero’s product title optimization tool (formerly known as Optimizer) to optimize your product titles in bulk....

Read more
July 12, 2023 | Mireia Álvarez
Last updated on April 16, 2024

How to increase your Shopify store sales with Google Ads

July 12, 2023 | Mireia Álvarez
Last updated on April 16, 2024

In today’s competitive market, getting new customers is one of the greatest challenges when selling products both offline and online. Statista reveals that the average conversion rate of e-commerce sites is around 2.5%. This means that out of every 100 website visitors, only 2.5 will make a purchase. In this comprehensive article, we will explore how Google...

Read more
May 26, 2023 | Mireia Álvarez
Last updated on May 30, 2023

CASE: Rituals gained control on their Performance Max campaigns

May 26, 2023 | Mireia Álvarez
Last updated on May 30, 2023

"By using Producthero as a CSS and their additional tools we gained more control on our SSC and Performance Max campaigns. This helped us to significantly increase our volume and visibility on the Google search engine."

Read more
April 25, 2023 | Celina Rooijers
Last updated on September 25, 2024

Optimize your Labelizer Strategy – What to do after setting up your Product segmentation labels?

April 25, 2023 | Celina Rooijers
Last updated on September 25, 2024

What are the next steps after segmenting your products? With the Producthero Labelizer Strategy, you can segment your products based on performance. This enables you to set the right budget for your different products since they all behave differently. But what should you do next to optimize your Shopping Ad campaigns if they have been running for...

Read more
March 17, 2023 | Zosia Szafranska
Last updated on May 29, 2024

How to become a Google CSS partner?

March 17, 2023 | Zosia Szafranska
Last updated on May 29, 2024

Do you want to know how to become a Google CSS partner? As an online marketing agency, you may have wondered why it is profitable to use a Google Comparison Shopping Service (CSS) for your clients or even how you can become a CSS provider yourself. In this article, you will learn what the Comparison Shopping Services...

Read more
April 13, 2021 | Wouter Veenboer
Last updated on September 05, 2024

How do I see the effect of the CSS partner discount in my Google Ads account?

April 13, 2021 | Wouter Veenboer
Last updated on September 05, 2024

Discover how the 20% discount in CPC after switching to Producthero CSS transforms manual and automated bidding, influencing campaign volume, average CPC, and profitability. Explore real examples and understand why the effects vary for each advertiser.

Read more
May 5, 2020 | Wouter Veenboer
Last updated on May 15, 2024

Product Title Optimization for Shopping Ads on Google: the ultimate guide

May 5, 2020 | Wouter Veenboer
Last updated on May 15, 2024

Unlock the potential of your Google Ads with this ultimate guide! Discover the secrets behind Product Title Optimization, proven to elevate performance by 20%-250%. Learn how to maximize ad visibility, improve click rates, and boost conversions.

Read more
November 15, 2019 | Wouter Veenboer
Last updated on June 10, 2024

The effect of the 20% Google CSS partner discount on your Shopping campaigns

November 15, 2019 | Wouter Veenboer
Last updated on June 10, 2024

Boost your Shopping campaigns with a 20% discount on the cost-per-click when switching from Google CSS to a CSS partner. Learn how this discount improves your visibility and strategies to either increase your campaign volume or improve profitability. Also discover how automated bidding strategies can benefit from this discount.

Read more